FRUITY AND EXCITING!

Can’t say much at this stage, but we’ve just been appointed to develop the new brand identity, packaging and website for a new fruity sports drink.

All very hush hush, but we’re working with real life proper athletes and to add to the excitement, the product needs to be on the shelves in 10 weeks. Yep, you heard correct, from brief to finished, packaged product in 10 weeks (and we have to allow 4 weeks to make the labels-so we have 6 weeks)!!

Best get started……

HOORAH! THE MAYNARD SCHOOL CAMPAIGN IS LIVE

We’re delighted to announce that the campaign development work for The Maynard School, which we started in April, is now adorning the streets of Exeter. The campaign is making use of 48 sheet and 6 sheet posters, selected site by site, in high traffic areas for the target audience. The brief was to celebrate the history & success of the Maynard, whilst ensuring it remained contemporary & relevant to girls in 2012 (it’s an all girls school!).

Feedback from pupils, parents and staff has been really positive.  The bright, confident style has been well received and the designs are now filtering into internal pieces as well as a series of press executions.

Another job well done.